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Remaking the Deck Chairs on the Titanic

Of the Titanic II and why this time we’re all passengers

"We are the apprehensive passengers on a Titanic II, better informed than our predecessors, equipped with the latest in radar and sonar, but also lacking their touching confidence in their own survival technology. Is it possible that an iceberg might strike twice?" ~ George Nelson

A little over 100 years ago the unsinkable RMS Titanic departed from Southampton, UK, with 2,224 passengers on board. From the wealthiest of the wealthy on the top decks to the sweat and toil of the boiler rooms below, the Titanic represented a microcosm of the industrial age.



Impossible Story

Imre Molnar

One day in 2004 I sat in the auditorium of the Walter B. Ford building at Detroit’s College For Creative Studies watching a video on the electronic waste epidemic in China. Presented to students by the college’s Dean, Imre Molnar, the video showed the horrific results of our disposable culture; mounds of computers, cell phones and appliances of all kinds being dumped in villages and fields under the auspices of ‘recycling’. As the video ended, Imre proposed that the environmental and human costs of consumption and obsolescence were responsibilities of the industrial designer to mitigate. 

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The Aesthetics of Irrelevance

Lamborghini Egoista

Not known for their self restraint, Lamborghini’s admittedly self-serving concept to mark their 50th anniversary was no exception. At a glance, the Egoista (Italian for ‘selfish’) appears to be an outrageous evolution of the automaker’s stealth-inspired design language, hinted at with the Reventon and refined to near perfection with the Aventador. But spend a few more moments scrutinizing the Egoista in all it’s faceted glory and it looks more like an ill-refined design school project than a resolved interpretation of the brand.

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